Le Grand Verre

Branding / Web UI

Le Grand Verre is a French Wine brand aiming to get their unique products into the American demographic. Each of their wines are crafted and produced by Women-led estates and marketed and sold through Le Grand Verre.

01 Branding

The color palette was designed with wine in mind - each primary color for each type sold. To keep the palette as minimal as possible, each primary was assigned a light and dark version to compliment each other and give simple depth to the brand design.

Micro-animations were used throughout the website to add some whimsical movement and flair and further draw attention to features or items.

02 Web UI

The Web UI was designed with "organic" and minimal spaces in mind. Since the brand focused heavily on the growers and quality of the wines, the design sought to make those areas "pop" and make the customer's experience more enjoyable.